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Quality Vs. Marketing In The Music Business

Quality Vs. Marketing In The Music Business

This is a guest post by Paul Santo. Yes, I used the words "marketing" and "product." You may have created your art, but what you are selling is the privilege to someone's time and money. A marketing strategy is imperative, but usually useless without a…

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10 Pearls Of Wisdom From Alicia Keys

10 key insights for music creators from 15-time Grammy® Award-winning singer/songwriter/producer Alicia Keys. In addition to music, Alicia is also an accomplished actress, a New York Times best-selling author, an entrepreneur and a powerful force in the world of philanthropy and in the global fight…

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Ken Lewis: The Pitfalls of Major Labels, The Importance Of Work Ethic, Mixing Tips

Ken Lewis: The Pitfalls of Major Labels, The Importance Of Work Ethic, Mixing Tips

In this post, musician/songwriter and AirGigs interviewer Chris Dunnett sits down with mix engineer, producer, and songwriter Ken Lewis to discuss Ken's career, and the music industry. Ken has worked with 19 Grammy winning artists. He's worked on 99 Certified Gold and Platinum albums, and…

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Production Insights – Quincy Jones, Rick Rubin, Sylvia Massy, Daniel Lanois & More

10 legendary producers perspectives on production and working with recording artists. From Quincy Jones on intuition, to Rick Rubin's focus on creating the right setting to Sylvia Massey's out of the box techniques to Mark Ronson's commitment to the song. There's lots of wisdom, techniques…

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10 Pearls Of Wisdom From Jack White

This video contains musical wisdom from 12 time Grammy Award winning singer, songwriter, multi-instrumentalist, and producer Jack White. White is the lead singer and guitarist of the duo The White Stripes, White's solo albums have all reached number one on the Billboard charts. He's also…

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Use Your Ears: A Note To My Younger Self

Use Your Ears: A Note To My Younger Self

This is a guest post by Brian Dane Hansen. There was a point in my career where the projects that I was currently mixing sounded worse than the songs that I first mixed when I was just getting started. When I realized this, I was…

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6 Ways Musicians Can Stay Productive In Isolation

This is a guest post by top rated AirGigs artist /Aubrey Whitfield Staying indoors for prolonged periods of time can make you feel uninspired as well as frustrated and lethargic - and that's not good for creativity or productivity! As musicians, however, there are plenty…

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The Importance Of Working With A Mix Engineer

The Importance Of Working With A Mix Engineer

This is a guest post by top rated AirGigs artist Aubrey Whitfield Everyone wants their songs to sound the best they possibly can, and many artists turn to music producers to make this happen for them. Working with a good music producer is the first…

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3 Song Arrangement Mistakes To Avoid

Arranger and multi-instrumentalist Lucas Gonzalez brings us a few tips on what to avoid when arranging a song. Using Amy Whinehouse's song "You know I'm no good" he gives us three different examples that deal with Harmony, Instrumentation and Style. Find more about Lucas Gonzales’…

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How To Prepare Your Music For Stock Audio

In This AirGigs Video Blog, Grammy Winner and Multi-Platinum Producer Isha "That Mad Scientist" Erskine shares “How To Prepare Your Music For Stock Audio” If you are interested in selling some of your tracks to stock audio libraries, they are going to want no melody…

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How To Create A Successful Crowdfunding Campaign

How to Create A Successful Crowdfunding Campaign

Are you gearing up for your next album, tour, music video, new production gear, or anything music related that requires some cash? Crowdfunding is one of the first methods musicians can turn to when looking to fund larger projects and many have been doing so…

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How To Get A Big Drum Sound From A Small Room

In This AirGigs Video Blog, Grammy Winner and Multi-Platinum Producer Isha That Mad Scientist shares “How To Get A Big Drum Sound From A Small Room” Regardless of how small your room is having drum room mics can add some ambience you just can’t get…

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